Institutional
Name: Straight Outta Compton
Year : 2015
Certificate : 15
Production company : Legendary pictures
Director : F.Gary Grey
Box office
Awards: Too recent for awards
Budget: $28,000,000
Opening weekend: $56,100,000
Star System : O'Shea Jackson Jr., Corey Hawkins, Jason Mitchell, Neil Brown Jr., Aldis Hodge
Target Audience
This film is a true story based on the achievements and exploits of the world renown rap group NWA and follows their life story, NWA are a very well known group for their controversies and music and would already have a dedicated fan base and this film would certainly attract their attention as the film takes the name of their first and most notorious album "Straight outta compton".
The trailer clearly displays scenes of adult nature, such as criminal acts, firearms, police brutality and urban culture that deemed only fit for ages 15+, and due to the male leading roles and lack of feminine themes I would say this film targets a primarily male audience.
Settings and location
this trailer is a compilation of the basic areas of the film and therefore shows many locations shown throughout the sequence however each of them seems to be presented as a run-down "Ghetto" urban environment, several icons of this stereotype can be see such as low rider cars, graffiti and large groups of intimidating looking people, all these signifies to the audience the setting of the film.
The vast amount of this film was filmed funnily enough in L.A Compton, and following the obvious title and narrative of the film make this a fairy obvious place to film why attempt to recreate the Compton environment when you can use the actual Compton environment.
However one scene that is emphasised in the trailer that is outside the Compton environment is the scene in the recording booth, this scene differs quite greatly and is presented in the trailer as a clear turning point in the film and the clean high class looking environment presents it as a high point in contrast the low quality climate through the majority of the trailer.
However it is notable how in almost every scene throughout the trailer is shown in low level lighting, this is done purposefully to signify to the audience the low quality and deprived climate the characters exist in and the few scenes that are in light are generally those in which the characters had developed wealth.
Also the low lighting outdoor scenes are meant to present the idea of crime and nightlife being a persistent theme in the film.
Sound
There is a sound track that is continuous, it's the single "Straight outta Compton" by NWA dissected into its layers and as the trailer intensifies it keeps building up until eventually the the full song is playing and it merges into the video with the performers performing the song on stage in a sort of match on action, but as I previously stated this film is an urban cultured themed film and this is shown by the street style rhyme and beat of the soundtrack and of course the rapping itself.
The song chosen for the soundtrack is very iconic and popular and would appeal to the target audience of this film